Time to Think

TV commercials

I think those disclaimers shown on TV commercials are very stupid. They are several lines in so small fonts that nobody can read them even after recording them on tape let alone during the 5 seconds that they are shown on the commercial. What is the point of having them on the commercial when nobody can read them? I guess some companies have been sued because they did not disclaim before, so everybody tries to put such things on the commercial to be safe.
For drugs, they have to announce the possible side effects during the commercial rather than just writing them on the bottom of screen. Why not enforcing the same rule for all products. These companies are fooling people and making lots of money by false advertising and should not be let to escape by just putting small unreadable disclaimers on their commercials.

Another thing is the way they use psychology to make people believe that their service or product is a bargain. I was incidentally watching an ad for health insurance that kept repeating "it will cost you only dollars a day". Oh yeah? Is that really cheap? Dollars a day can potentially mean $300/month or $3600/year. How about that? Why don't they say "40 cents per hours"? That will sound even cheaper!! These ads are insult to the viewer's intelligence.